ABOUT US

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OUR MISSION

FIFTY FIFTY Gear was founded by two dads (and one backpack designer heavyweight) with the belief that parents deserve better gear. And so we set out on a mission to make the best diaper backpack out there, with the same level of thoughtful design and high-quality craftsmanship that can be expected from best-in-class gear.

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Premium Backpacks For Parents

For us, it all started with a simple question - After years of trying diaper bags of all shapes and sizes, why couldn't we, as dads, find a high-quality diaper backpack that didn’t break after months of use and that we were actually excited to use? With six kids between us, we understood the assignment, and set out to develop the backpacks that catered to the unique needs of parents.

OUR LIFETIME WARRANTY

It's our mission to make the best diaper backpacks there are. To back up our claims, we guarantee everything we build against any defect in materials or craftsmanship for the practical lifetime of the product. Kids are expensive, and we made a bag that you only need to buy once - and keep for life.

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Best-in-class design & materials

We use only the highest quality materials and construction techniques available.

Sustainability

Our backpacks are made out of 100% recycled nylon by Cordura. They are also designed to stay in use for years, reducing waste by keeping out of landfills.

Adventure doesn't stop when you have kids.
Your gear needs to keep up.