PRESS & MEDIA

We make backpacks for Parents, not for Diapers.

FIFTY FIFTY Gear makes the highest quality everyday carry products for parents on the go. Here you can find more info on our brand, products, story, and team. For press inquiries or additional information reach out to Adam at adam@fiftyfiftygear.com

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About Us

We are two dads and a backpack expert. We got together to make high quality gear for life — with kids.

OUR STORY

As pack builders, outdoor enthusiasts, and people who take gear seriously, we were frustrated with the obvious lack of quality packs for parents - so we set out to to break the mold.

OUR PRODUCTS & QUALITY

With over 15 years of experience building backpacks for the most demanding users in the world - our team set out to design a new take on the diaper bag.

OUR WARRANTY & BRAND PROMISE

Good gear is made to last, and all of our bags are designed to last a lifetime of use. That's why we offer our Graduation Guarantee - learn more.

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